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CHARÉL
Hi, I’m Charèl. I help small businesses look and run the way they deserve to — through branding, websites, graphic design and the systems behind them. I’ve worked remotely with clients around the world for years, and I’m currently based in Sydney, working with businesses across Australia and beyond.
Whether you’re launching something new or growing an established business, I make sure your brand, website and content work together — and feel like you.
Why Work With Me?
Clear communication, realistic timelines and someone who handles the technical side so you don’t have to. I work closely with you, whether that’s over a call, a coffee or a quick message.
Let's Work TogetherTell me a bit about your business and what you need, and I’ll get back to you within two working days.
branding & strategy
website design
graphic design for social, email & web
SEO & automations
Services
“Charèl took over everything I didn’t have time for, or didn’t understand. She set up our email marketing, connected our forms and tools with Zapier so things just run, and built templates for our newsletters and socials that we can now reuse ourselves. It finally feels organised instead of something I’m always catching up on.”
JANINE
Matchmaking Agency
“We started with a lot of ideas and no clear direction. Charèl helped us figure out who we are and who we’re for, then turned that into a logo, a brand and a website that actually feel like us. She wrote the copy, handled every technical detail, and recorded short videos so we can manage the site ourselves.”
MARK
Health & Lifestyle brand
“I knew my products weren’t showing up in Google the way they should, but not why. Charèl went through my Shopify store, explained what was holding us back in plain language, and fixed it, from product and collection pages to our Google Business Profile. I finally have a clear picture of what’s working and what to do next.”
ASHLEY
Shopify Store